Today’s companies have a wide range of options to choose from when it comes to hosting their data and setting up IT infrastructure to deliver services. While the choice used to simply be a question of committing to an on or off-premise solutions, they must now consider multiple forms of cloud deployments and determine whether or not they even need physical infrastructure at all.
By partnering with software-defined data centers (SDDCs), many of them are opting for a new strategy: virtualization. While companies used to require an entire server to run their data operations, today’s high-density servers are so powerful and versatile that it’s actually possible to virtualize their computing power and divide it into compartmentalized portions. Each portion of the server can then be rented out to customers, providing all the benefits of a traditional server without much of the expensive overhead.
These virtual private servers (VPSs) open up a variety of hosting options to customers, and managed service providers (MSPs) have stepped up to deliver the kind of bundled solutions that allow them to address their business needs. Here are ten ways that MSPs can provide greater value to customers taking advantage of virtual machine infrastructure and cloud VPS hosting:
10 Ways MSPs Can Deliver Better Cloud VPS Hosting To Their Customers
1: Enhanced Security
By virtue of being private and self-contained, VPS doesn’t present the same security risks as public cloud computing solutions. When data is stored in a public cloud environment, it runs the risk of being exposed in the event of a security breach. By storing valuable data and hosting essential services in a virtual machine, companies can set their own security protocols and manage access as they see fit. Utilizing the virtualization resources of an SDDC, MSPs can engineer secure server environments that can substantially minimize the risk of a data breach.
2: Better Connectivity
Building a VPS within the connectivity-rich environment of a data center allows MSPs to offer the very best in bundled service solutions to customers. Better ISP options, access to cloud services over a single cross-connect, and even direct connections that bypass the public internet give companies a veritable playground of options to suit their business needs.
3: Hybrid Cloud Deployments
For many companies, a purely private cloud network through a VPS simply doesn’t offer enough functionality. They may need the power and versatility of public cloud computing, but want to retain the security and control that comes with cloud VPS hosting. Working with a data center partner, MSPs can build customized hybrid cloud architectures that integrate a VPS with a public cloud service, ensuring that sensitive data remains secure within the private network and only travels to the public portion under heavy encryption.
4: Multi-Cloud Deployments
Of course, sometimes one cloud just isn’t enough. For larger organizations that utilize multiple forms of cloud computing services, a multi-cloud architecture that connects a VPS virtual machine to a suite of cloud-based services can provide organizations with unparalleled flexibility while still offering the control of a private network when it comes to handling data. The connectivity-rich environment of a data center makes it possible for MSPs to bundle the customized solutions their customers need most for their businesses.
Regardless of how an organization chooses to store its data, it must take legal obligations into account. Being virtual doesn’t extend any special prerogatives to a VPS; companies must still make sure they’re in compliance with regulations that strictly define how data must be handled and managed. By partnering with a data center that views regulatory compliance as an integral part of its infrastructure, MSPs can be sure they’re protecting their customers no matter what IT solutions they’re building for them.
6: Better Uptime
Cloud VPS hosting may utilize a virtualized portion of a physical computing resource, but that doesn’t leave it any less susceptible to system downtime. When physical systems go offline or connections are interrupted, data can be lost and the gap in services can lead to significant financial consequences. Setting up a VPS through a data center with a reputation for delivering consistent uptime allows MSPs to assure their customers that their data will remain available on a consistent basis.
7: Enhanced Visibility
Since a VPS is entirely software-based, MSPs can provide customers with accurate reporting about power utilization, traffic, and performance. Combined with the business intelligence software available through a data center, they can further expand their visibility and control over virtualized assets, allowing customers to see what’s happening with their data and services in real time and help them to make decisions for the future.
8: Easier Migration
A VPS may represent virtualized resources partitioned out from a physical server, but it still operates like a standalone unit. This makes the prospect of migrating data and services much less daunting than transferring them into a completely different public cloud environment. In fact, by utilizing the proper lift and shift strategy, migrating data and applications can be accomplished quickly and with minimal difficulties.
9: Location Optimization
Location matters when it comes to data. Whether it’s locating assets closer to end users to reduce latency or developing a data backup strategy that utilizes multiple data centers, MSPs can greatly improve performance and reliability for their customers by locating their assets in the right data center environment. Virtualization makes it easier than ever to migrate data to a new data center or back valuable assets up at a second location.
10: Remote Hands Support
MSPs have a lot on their hands when it comes to providing IT support. Whether they provide troubleshooting services to their customers or spend most of their time migrating services and setting up new infrastructure, they often don’t have the time and resources to spend on monitoring assets within a data center. Fortunately, setting up cloud VPS hosting through an SDDC gives them the benefit of working with the data center’s remote hands team. With 24x7x365 remote hands services standing ready to provide assistance whenever they’re needed, setting up their customers’ infrastructure within a data center environment can deliver incredible value both to the MSP and their customers.
As cloud VPS hosting becomes more popular, MSPs need to consider how data centers can help them set these systems up more effectively and keep them up and running to deliver value to their customers. It’s a partnership that makes sense and promises to keep delivering results.
About Joseph Mileo
Joe Mileo is the Vice President for Alliance Channel Development and Service Provider Sales for vXchnge. Joe is building and continues to revamp a successful and strategic channel business for vXchnge.
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