5 Ways Data Center Solutions Can Improve Your Bundled Services
By: Blair Felter on November 20, 2018
Not every organization is keen on developing and maintaining its own network or IT infrastructure. Whether they can’t afford the capital expenses, lack the experienced personnel, or would rather focus on their own market innovation, many companies are turning to third parties like managed service providers (MSPs) or cloud resellers that offer a variety of bundled services to resolve their IT needs.
Many of the solutions these companies provide can be enhanced greatly through a partnership with a data center. Service providers may know the best way to implement various network and connectivity solutions to suit a client’s specific needs, but data centers provide the ideal environment for those solutions and can make them function even more effectively. If a provider isn’t already working closely with a trusted data center, it’s letting a lot of potential go unused.
5 Ways Data Centers Can Improve Your Bundled Services
1: Cloud Connectivity
Although many organizations have already migrated their network infrastructure to the public cloud, some of them are now turning to MSPs to implement more customized solutions that better suit their business needs. For many companies, public cloud providers just don’t provide the data security or uptime reliability they need to run their businesses effectively. Some of them are looking to implement hybrid cloud environments, which integrate a private cloud network with a single public provider, while others are turning to multi-cloud solutions that leverage multiple different cloud services under a single environment.
For MSPs and cloud resellers that provide bundled IT services, data centers are an invaluable partner when it comes to implementing hybrid and multi-cloud solutions. Data centers not only provide the IT infrastructure to set up secure private servers, but they also offer an extensive range of carrier-neutral connectivity options and access to multiple cloud service providers. The multi-tenant environment of a good data center allows companies to secure better pricing and more robust options for their bundled services, which they can then pass along to their customers.
Any organization that turns to outside vendors to implement an IT solution will want to retain some measure of supervision over their infrastructure. They want to know where their assets are located, what they’re doing, and who has access to them. For companies with a significant investment in IT infrastructure, this concern is understandable. Unfortunately, in many cases, MSPs walk into a less than optimal situation in which a previous provider (or, more likely, the company itself) implemented a network solution that was equal parts unintuitive and opaque.
Fortunately, today’s data centers are built from the ground up with transparency in mind. Business intelligence software platforms make it easier than ever to implement a network infrastructure with high levels of visibility. For MSPs and cloud resellers offering bundled services, data centers offer the ideal environment for building network solutions that provide customers with the measure of control and oversight they want to retain over their valuable data and infrastructure assets.
3: Uptime Reliability
No matter how an organization chooses to manage its servers, few issues create bigger concerns than uptime reliability. As a measure of how much time a company’s servers are up and running, uptime is crucial to business success. Low uptime reliability means that a network goes down frequently, which can lead to huge financial and productivity losses in the short term and reputational damage in the long run. As more business is conducted online and more devices are connected to networks, companies simply cannot afford to tolerate high levels of server downtime.
When an organization turns to the bundled services of an MSP or other IT partner, it doesn’t want to compromise a moment of uptime reliability. If those services can’t be delivered reliably and consistently, their partnership isn’t likely to last for very long. That’s why data centers with proven track records for high uptime reliability are natural partners for bundled services providers. With a reliable data center backing up their services, companies can focus on building innovative solutions for their customers rather than worrying about servers going offline for hours at a time each year.
4: Edge Computing
As more and more companies try to push their way into the streaming content and internet of things (IoT) device markets, many of them are quickly outpacing the capabilities of their network infrastructure. To take advantage of these new opportunities, they need to build up expansive edge computing architectures that can decentralize their computing needs and push services and content closer to end users on the outskirts of their networks.
Implementing these solutions is one thing, but finding the physical infrastructure that can realize them is quite another. Here again, data centers are an invaluable partner for service providers building the edge computing networks that make IoT integration possible. Many of these networks must incorporate edge data centers located in key emerging markets. By partnering with these facilities, service providers can enhance their bundled services by improving the reach of edge networks and delivering on the promises of IoT devices.
With cyberattacks on the rise, every organization is (or should be) preoccupied with protecting their valuable data. Security breaches are not only expensive, but they can inflict a blow to a company’s reputation and cripple its business plans. While MSPs and other service providers go to great lengths to maintain high levels of security, only by partnering with a data center can they deliver the very best level of protection to their clients.
From multiple layers of physical security to blended ISP connections that safeguard against distributed denial of service (DDoS) attacks, data centers offer extensive security assurances to their customers, creating one of the safest environments any service provider could ask for when building network solutions. Business intelligence software also makes it possible for providers to cater security measures to meet the needs of individual customers, regulating access to IT assets, managing authorization for third-party devices, and establishing encryption protocols for data in transit. By implementing their bundled services through a data center’s secure environment, providers can offer their clients the very best cybersecurity options to protect their brand and assets.
Data centers are increasingly forming the backbone of today’s technology infrastructure. By partnering with these facilities, service providers can leverage their resources to significantly improve the bundled services they deliver to customers. Together, they can deliver innovative solutions that allow both established and emerging companies to realize their potential.
About Blair Felter
As the Marketing Director at vXchnge, Blair is responsible for managing every aspect of the growth marketing objective and inbound strategy to grow the brand. Her passion is to find the topics that generate the most conversations.