In 2019, 60% of digital services will fail to meet desired customer adoption levels. Why? Because providers of those services are unable to monitor and respond to performance, utilization, and cost degradations as effectively or expediently as is necessary. The demands of next-generation applications and IT architecture are too great for many data center facilities.
All things considered, it’s no surprise that, 55% of enterprises will deploy new facilities or upgrade their current facilities by 2020. According to Jennifer Cooke – the research director for the International Data Corporation’s datacenter trends and strategies team:
“IT organizations are much more cognizant of the need to innovate and provide resources that drive more business, and they need to move at the speed of business, not the speed of traditional IT, and this is having some far-reaching impacts on data-center decisions, including whose data center to use, modernization, and how to pay for data center resources."
What will that modernization bring us? What do we have to look forward to as it relates to data centers’ service assurances?
The modern consumer is far more informed than the consumer of old. We are living in the Information Age, after all. With that knowledge, customers have begun to expect more of your services – and you expect more from our services (and any other provider). Customer expectations can be broken down into three categories:
With new technologies, exploding data center demands, and heightened customer expectations, these IT providers have started adapting by offering innovative computing solutions.
Edge computing continues to grow in popularity for its potential to maximize network speeds and mitigate latency issues. By relocating data and systems to the edge of their networks, businesses have also benefited from improved analysis, monitoring, integrations, and more.
As we touched on above, the human versus complete automation debate will continue to rage on. Streamlining and improving monitoring, crisis response, and updates will always be a computing initiative, and automation touts many advantages to those ends. Yet, many IT leaders will maintain human involvement as an added level of support that an algorithm simply can’t offer.
As many of these expectations grow and solidify, data center’s will have to adapt their service assurances. After all, the demands of consumers on businesses forces those businesses to require more of their partners. This trickle down effect has already impacted data centers, as evident by the changes in the industry as a whole. The question is: what does your business need to exceed customer expectation? Bonus question: do you have the assurance of a data center that can meet your needs?
How do you choose between the many data center providers at your disposal? Download our offer to determine whether a data center can address your needs and add value to your business.
As the Growth Marketing Manager at vXchnge, Blair is responsible for managing every aspect of the growth marketing objective and inbound strategy to grow the brand. Her passion is to find the topics that generate the most conversations. If you have a topic idea, feel free to reach out to Blair through her social platforms.